VISUAL LANGUAGE 8 credits ECTS / Annual / 4 hours per week

The subject Visual language is considered, within the curriculum of Fashion Design, as a basic formation subject. It will be given throughout the year, in the first course of the specialty, covering two semesters of 4 ECTS credits each. This subject together with the Creativity and methodology of the project configures the main subject, common to all specialties, of Fundamentals of design.

This subject has two different parts, but clearly related: a theoretical part and a practical one. Its contents are focused on the student to explore, know and manage the visual and discursive elements that constitute an image, the relationships between verbal and visual language, the main theories that have proposed models of analysis and interpretation of images, and the main ones codes involved in the production and interpretation of these; to then combine them with the greatest possible aesthetic and communicative efficiency in workshop productions.

CREATIVITY AND METHODOLOGY OF THE PROYECT 4 credits ECTS / Annual / 2 hours per week

The subject of Creativity and Methodology of the Project is a subject of basic formation that is taught in the first course of the Superior Artistic Teachings of Fashion Design. It has 4 ETCS credits and a total of 100 hours. Nowadays, Design and Artistic Creation are intrinsically related. There is no design without creation or creation without design. The essence of being human is being creative and it is precisely this quality that has taken you to where you are today. Creativity in its most diverse facets is found in everything we do. Channel the creative paths, provide strategies to achieve the desired goals within the world of design, are objectives of this matter. All creative process, in addition to the pure exercise of creating, implicitly involves a methodology, a more or less programmed way of organizing ideas and processes. Many times these processes are intuitive, but even if they are, they are subject to an organizational chart, times and steps to follow, even if the creative is not fully aware of that process. Thus, the purpose of the subject is to serve the student to acquire the basic knowledge for the methodological organization of the creative process and to stimulate in a practical way the act of creating, of designing new ideas in a general way and that can be applied to the field of Fashion design.

FREEHAND DRAWING. SKETCHES 5 credits ECTS / Biannual / 4 hours per week

The subject hand drawing. Sketches, is considered, within the Fashion Design curriculum, as a basic training and is part of the Subject Language and representation and communication techniques. It will be taught throughout of the year, in the first course of the specialty, covering a semester of 5 credits ECTS, specifically, the first semester. The total weekly teaching hours will be 4, distributed in 2 sessions of 2 hours.

It is closely linked to the subject Expression techniques in design both they constitute the subject of Language and techniques of representation and communication.

It also has a close relationship with the two subjects that make up the subject of Fundamentals of design.

Its contents aim to introduce the student to the discipline of Drawing, developing the ability to observe reality, through an understanding both analytical and synthetic models, objects and spaces; and enabling the knowledge of the most common procedures and materials in the processes representative As a universal language, it becomes an essential instrument that responds to our need for communication, allowing us to transmit ideas, descriptions and feelings.

EXPRESION TECNIQUES FOR DESIGN 5 credits ECTS / Biannual / 4 hours per week

The subject TECHNIQUES OF EXPRESSION IN DESIGN, is part of the subject Language and techniques of representation and communication.

The type of subject is Basic Training and has a total of 5 credits; these will be taught in the second semester. The total weekly teaching hours will be 4, distributed in 2 sessions of 2 hours.

In this subject, the students will acquire resources that will allow them to experiment with visual graphic techniques. They will be resolved, technical aspects of the use of different graphic techniques like the use of color, texture, space and recognition of form. Likewise, the praxis of these techniques will serve the student as a means of expression in the creative process of the Fashion Design Project.

REPRESENTATION SYSTEMS 8 credits ECTS / Annual / 4 hours per week

The subject of Representation Systems (240 hours, 4 hours per week, 8 credits ETCS), aims to set the basic concepts of flat geometry, present in any activity related to design and whose knowledge must be considered as an obligation by any professional of design. The course also includes a description of the main representation systems of three-dimensional objects (dihedral system, isometric and conical perspective), studying their geometric properties and how is the representation of the different geometric elements in each one of them.

VECTOR REPRESENTATION 7 credits ECTS / Annual / 4 hours per week

In the subject of Vector Representation the student will learn the correct use of computer media in the fashion design sector, recognizing the impact and relevance of these techniques in this sector and acquiring the necessary knowledge for its use. New technologies are another technique in the production process and artistic creation.

In this course we will learn to use creation software for computer-aided design (CAD), focusing on the vector design, consisting of the construction of independent objects created from mathematical operations executed by a computer. The basic elements that make up a vector representation are lines, curves or straight lines, defined by vectors characterized by having an initial point and an end point (called control points). As a whole, they make up a digital vector image formed by geometric objects to which different attributes such as shape, position or color are applied, in others.

Upon completion and passing the course, students will be able to create vector representations applied to the processes of Fashion Design, ranging from the design of a shirt or a figurine to the creation of a personalized logo.

DIGITAL PHOTOGRAPHY AND AUDIOVISUAL MEDIA 5 credits ECTS / Annual / 3 hours per week

In the Specialty of Fashion Design, there is a clear need to have knowledge in photography, to verify the close relationship established between both disciplines, from varied perspectives. The fashion designer must know how to satisfactorily perform quality photographic works. To document a collection, to record the activity in your workshops, to perform camera tests on possible models, to act as a coolhunter, to upload images to your own blog, to locate possible exteriors for a publisher, or simply to leave a record of something you consider necessary for your work, with some among many other cases where you will need to know how to shoot and edit your own photographic work.

DESIGN HISTORY. XIX, XX AND CURRENT CENTURY 4 credits ECTS / Biannual / 3 hours per week

The essential objective of the course is that the student, while acquiring knowledge, can learn how to enjoy, know how to see and understand in all its dimensions the works of art as part of the training process first and their professional practice afterwards. To get that objective, the student must learn how to identify different works of art: the style and artistic period to which the work belongs, and in some important cases, which work corresponds. You will also learn how to relate each image with its meaning (artistic, symbolic, cultural, etc.) with other artistic works and with other moments in the history of art.

ART AND AESTHETIC HISTORY 4 credits ECTS / Biannual / 3 hours per week

The objective of the course is that the student knows the different artistic manifestations of history, their relationship with the events and life forms of each period and can understand and value them as a form of human expression. Special emphasis will be placed on the most significant movements of the 19th century and, particularly, of the 20th century, as they are closer to contemporary culture and sensibility and to the fact that these movements constitute the immediate precedents – ethically and aesthetically – of the forms artistic of the present.


This subject, theoretical and practical, will deal with concepts, procedures and attitudes that provide students with fundamental and basic knowledge in Pattern making techniques. It also develops skills and abilities in the use of instruments, tools and machinery, essential in the physical, material and tangible achievement of the idea created. Through the detailed, subtle, meticulous and precise preparation, the aesthetic sensibility and the critical attitude in the achievement of quality in the final product are developed in the annual subject.